At the moment, recycling and climate change is top of the agenda. And along with most other sectors, the food sector is attempting to do its bit in order to reduce its carbon footprint.
Food jobs are now being created to try and deal with the important issue of sustainability and recycling and Muller is one of the companies leading the way with its latest move.
Muller Vitality yogurt drinks have now been launched in 100 per cent recyclable packaging. Muller Dairy reportedly sells more than 145.6 million bottles of Vitality yogurt drinks a year and now they have got rid of the shrink-film from the bottle which was not recyclable and they have replaced it with packaging which is 100 per cent recyclable. All the parts of the new bottle can be recycled including the six pack sleeve and the shelf ready tray.
It's a great way for the brand to improve their product and get noticed by the consumer. After all, consumers reward businesses who consider such factors and this in turn, leads to success for the business.
The weight of the Vitality yogurt drink bottle has been reduced as too has the weight of the cardboard carton sleeves and trays. This will save over 350 tonnes of packaging per year.
Recycling is a hot topic across the world at the moment and with food jobs related to the issue constantly cropping up, it's an important issue for food manufacturers to consider too.
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